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Zero

Zero Interactive Story Scroll Tap Interaction

Zero Interactive Story Scroll Tap Interaction

This interactive website experience guides users through a multi-stage brand story using a blend of micro-interactions and scroll-linked WebGL 3D scenes. The journey starts with a gesture prompt where users draw a zero on-screen to earn XP points. As the user scrolls, pinned 3D scenes scrub through surrealistic visual narratives, including floating company logos, shattered glass statistics, and burning dollar bill shaders. Interactive TAP & HOLD checkpoints trigger energetic page transitions and warp effects, advancing the top gamified XP progress bar. The experience culminates in a fully interactive 3D city map with branded company skyscrapers and a sticky Join Beta CTA drawer.